Danni studied at the London College of Fashion and since then, has worked in the luxury fashion world alongside leading British designers. She has been part of many London Fashion Week collections and has personally worked on bespoke outfits for a number of famous and prestigious clients. However, it was making her own sister’s wedding dress that inspired Danni to take her experience, along with her passion, and enable others to create their own dream garments: always considerately designed, with only them in mind.

Somewhat unusual in the fashion industry, Danni is ‘hands on’ throughout the whole creative process  - from initial sketch to stitching the final embroidery. While many designers hand over their work at the ‘concept’ stage, Danni does not. She will be involved and oversee the design from start to finish, believing the personal touch to be crucial. This way she ensures her client’s dreams are fully realised, and the final outfit is as unique as they are.

Danni has a wealth of fabulous contacts to call upon when creating a bespoke garment. In the pattern room, the outfit is brought to life by the most talented pattern cutters and machinists in the London industry and Danni will draw on her knowledge of the best fabric mills to source the perfect silks. Since her work is fully bespoke (rather than a tweaked ‘template’) the garment is allowed to evolve ‘organically’, and Danni always on hand to propose creative design solutions as the outfit unfolds.

Danni’s hand crafted bespoke garments are, and will always be, an expression of your own personality, perfectly fitted to your body. With her in depth knowledge of fit and design, an Anni Nilsson dress will be comfortable, a joy to wear and last a lifetime.

‘I really can’t wait to share my knowledge and passion and to make my clients’ dream a reality. With every outfit, I will ensure you are confident, happy, and feeling your best self’.